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	<title>M-Pesa &#8211; Hivisasa Africa</title>
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		<title>Safaricom Reaches 50 Million Customers Milestone</title>
		<link>https://hivisasa.africa/safaricom-reaches-50-million-customers-milestone/</link>
					<comments>https://hivisasa.africa/safaricom-reaches-50-million-customers-milestone/#respond</comments>
		
		<dc:creator><![CDATA[Hivisasa Africa]]></dc:creator>
		<pubDate>Thu, 24 Jul 2025 07:27:04 +0000</pubDate>
				<category><![CDATA[Brands]]></category>
		<category><![CDATA[Business Finance]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[M-Pesa]]></category>
		<category><![CDATA[Peter Ndegwa]]></category>
		<category><![CDATA[Safaricom]]></category>
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					<description><![CDATA[Safaricom reaches 50 million customers milestone from a subscriber base of just 17,000 at its inception in 2000. The company has cemented its position as the most dominant telecommunications brand on the continent. Safaricom’s journey mirrors the transformation of Kenya into a digitally connected society. Safaricom’s growth is a compelling story of innovation, resilience, inclusive [&#8230;]]]></description>
		
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		<title>Top 10 Most Valuable Brands In Kenya</title>
		<link>https://hivisasa.africa/top-10-most-valuable-brands-in-kenya/</link>
					<comments>https://hivisasa.africa/top-10-most-valuable-brands-in-kenya/#respond</comments>
		
		<dc:creator><![CDATA[Hivisasa Africa]]></dc:creator>
		<pubDate>Sun, 06 Jul 2025 17:27:06 +0000</pubDate>
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		<category><![CDATA[Trade]]></category>
		<category><![CDATA[Brand Finance]]></category>
		<category><![CDATA[Co-op Bank]]></category>
		<category><![CDATA[EABL]]></category>
		<category><![CDATA[Equity Bank]]></category>
		<category><![CDATA[I&M Bank]]></category>
		<category><![CDATA[KCB]]></category>
		<category><![CDATA[Kenya Airways]]></category>
		<category><![CDATA[KPLC]]></category>
		<category><![CDATA[M-Pesa]]></category>
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		<category><![CDATA[Safaricom]]></category>
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					<description><![CDATA[Kenya’s corporate landscape is dominated by a compelling mix of legacy institutions and dynamic digital disruptors. In 2025, Equity Bank, Safaricom, KCB, M‑PESA, Co‑operative Bank, NCBA, Kenya Power, Tusker, I&#38;M Bank, and Kenya Airways stood out as the nation’s top ten most valuable brands according to the Brand Finance Kenya report. Together, these brands not only [&#8230;]]]></description>
		
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		<title>Safaricom Unveils Ziidi Money Market Fund</title>
		<link>https://hivisasa.africa/safaricom-unveils-ziidi-money-market-fund/</link>
					<comments>https://hivisasa.africa/safaricom-unveils-ziidi-money-market-fund/#respond</comments>
		
		<dc:creator><![CDATA[Hivisasa Africa]]></dc:creator>
		<pubDate>Tue, 21 Jan 2025 09:58:51 +0000</pubDate>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[M-Pesa]]></category>
		<category><![CDATA[Safaricom]]></category>
		<category><![CDATA[Ziidi Money Market Fund]]></category>
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					<description><![CDATA[Safaricom has announced the official launch of Ziidi money market fund that leverages the convenience of M-PESA to give customers a simple, faster and smarter way to invest and grow wealth. The unveil is in partnership with Standard Investment Bank and ALA Capital Limited Ziidi MMF is a unit trust enabling customers to earn interest by [&#8230;]]]></description>
		
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